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November 14, 2005
By: TOM BRANNA
For the holidays, Diamond Packaging, Rochester, NY, produced the packaging for Matrix Essentials gift sets for Biolage, Amplify, Sleek.look and Logics. The packages, which use holographic foil, diamond-shaped cuts, transparent PMS inks and UV coatings in brand colors, are targeted at women ages 22-55. Executives said the creative cartons help assert a fun, fashion-forward image for the company.
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